Melody's Media

Jessie has created these titles using InDesign to go into our trailer to add a sense of storyline and plot, and to add some narrative. This is one of the things that was really emphasized in all of the feedback we received from the first draft viewing. The idea of the titles is that they are quotes from local newspapers and news channels reporting the events surrounding the travelling circus, and we thought this was a good way to narrate our trailer and quite a unique way of doing so.

The first title is to set the scene and is quite innocent and not scary at all, building suspense and not letting on that anything bad has happened yet.
The second title is suddenly introducing the idea that there have been murders at the circus. This title goes well with the heightened sense of urgency that the footage and trailer is now reaching. As the suspense and tension builds, the final title is the most extreme title urging people to 'lock their doors', hinting that this clown character is on the loose and very dangerous. The build up of these titles I think will be really effective at not only building up suspense and action but also letting the viewer know what will be going on roughly in the film itself.